Landec Meets Commitment For 100% Clean Ingredients In All Eat Smart Branded Products
All Five Brands in Landec Natural Foods Portfolio Now Contain Only 100% Clean Ingredients
This announcement comes on the heels of the recent acquisition of
Having 100% clean ingredients means there are no artificial dyes, flavors, preservatives, sweeteners or high fructose corn syrup. Currently, many non-organic salad kits, salad dressings and dips do not contain clean ingredients, despite the fact that clean ingredient labels are important to a growing number of consumers. A reported 65% of people look for the shortest list of ingredients when shopping for food, while 58% look for ingredients they can recognize according to a recent
"People deserve to buy fresh foods without worrying about whether or not the ingredients are all natural. Consumers can now purchase products within the LNF brand portfolio without needing to study the label. They can trust that our branded products contain only 100% clean ingredients," said
Understanding the consumer need for clean, simple ingredient labeling, the Company began searching for options two years ago and committed to producing only 100% clean products under its Eat Smart brand by the end of calendar year 2018. When suitable ingredient alternatives did not exist from third-parties, LNF took on the challenge of developing its own solutions. The Company prioritized reformulating its products utilizing internal R&D as well as in partnership with vendors to develop new solutions and to meet its commitment.
With its refrigerated supply chain, including manufacturing facilities and direct distribution network,
"We have the recipes, supply chain and food safety practices in place to deliver delicious, fresh foods with ingredients that people recognize, can pronounce, and feel good about eating," said Hemmeter. "Landec Natural Food's mission is to provide access to delicious, plant-based foods made from clean ingredients to as many people as possible."
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